Regardless of whether it is operating a corporate website or a personal website, it is necessary to create a large amount of content to gain users' favor. Therefore, in addition to writing text and placing pictures, making good use of video materials is also one of the most important creative methods.If you can use the video to add texture to the overall website and establish a unified tone, it will be very helpful for the brand behind the website.

XNUMX. Help establish reverse links
XNUMX. Help you interact with the audience
XNUMX. Attract the attention of target customers
XNUMX. Provide information retention
XNUMX. Effectively help customers make decisions

To establish a video marketing campaign, it is usually achieved by conducting market research, competitor analysis and collecting insights into the target market.Once the information is mastered, the strategy and the message to be communicated can be formulated.After formulating a strategy and determining your message, you should choose a production company to realize your vision.Of course, anyone can make a short film, but quality is the key.Only well-made films can be classics and can stand out among the tens of thousands of films today.

With the gradual maturity of social media and its visual content, the time for people to pay attention to information is getting shorter and shorter. Short films can provide more freedom and more effective release of the key points that they want to convey, regardless of the depth of the content.Since people always shop impulsively and then find reasons for themselves, how to arouse consumers' emotions in a short period of time is the key to success.

Since Gen Z under the age of 20, the attention can only last for 5-6 seconds, so brands must streamline audio and video content and rethink how to tell a great story in short seconds. The Google survey also pointed out that 90% of the pre-spot advertisements increased the audience’s impression of the brand and at the same time increased brand awareness by 61%.