Inbound Marketing Content Marketing VS Outbound Marketing Advertising Marketing
What is the difference between content marketing and traditional advertising marketing?
|Content marketing||Traditional marketing|
|Commercial||Long-term brand trust||Short-term performance improvement|
|customer||Active search||Passive presentation|
|relationship||Continue to deepen||Point release contact|
|cost||decreasing gradually||Gradually improve|
Three benefits of content marketing
1. Traffic index growth
Search for related words and your content will appear immediately.Flow growth can't stop like a waterfall!
2. The content is effective for a long time (according to our experience, more than 100 content marketing will generate traffic and benefits)
Are advertising costs fluctuating during the peak season, making you scared?Own content, flood in free traffic every day, and be your own traffic master!
3. Take advantage of marketing synergy
Create your brand content, which can be invested in the community, e-newsletter, and each marketing channel is the best spokesperson for your brand!
Three characteristics of our service
1. Professional consultant
First go through the health check of the consultant to find the right thing and then do it right
1. Marketing strategy analysis 2. Industry keyword analysis 3. Website SEO health check
2. White hat SEO
Reject bad SEO tactics. Improper tactics can easily lead to website punishments. Only by following the googleSEO rules can we truly be effective for a long time!
3. Content Marketing
Brand building content marketing is purely optimized compared to general SEO companies. We really write content and let traffic grow naturally!
Content marketing companies must be able to achieve the first page of Google search engine ranking for keyword content marketing related to their company's services, in order to prove the marketing company's own content marketing and SEO technology and strength.
The following is a real report of content marketing articles related to keywords related to the implementation of the Warring States Policy Service from 2020 to 2021, the click rate and total number of exposures increased by 78% to 200%:
At the same time, the following keyword articles related to the Warring States Policy Service are all on the first page of the Google search engine, please inquire yourself:
Website hosting, app fee, iframe, cms, wireframe tool, wordpress membership system, https, app company recommendation, wordpress fee, Taiwan vps, web server, Taiwan virtual host, web template, content management system
/Month (season appointment)
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1. If the customer is using the WordPress system, the company will install the paid version of the plug-in tool on the website for free. If your company does not have a blog, the company will use WordPress to set up a blog for free as a content marketing and publishing tool
2. If the customer also needs to include content articles on the shelves and keyword SEO settings, a single article is charged 1000 yuan (not tax)
3. Special industry (gaming, loan, credit investigation...) The cost of content marketing articles will be calculated separately
Content marketing is to generate relative "content" for a certain topic, to attract "resonant" customers, and to convey really useful information to build brand authority to increase the overall image of the brand.Let consumers be willing to pay attention to tracking for a long time, which also makes the relationship between consumers and the brand closer and enhances the stickiness.
The biggest purpose of content marketing is to increase the trust of the brand. If the SEO is done well, the article will be searched, thereby increasing the website or brand's voice.Content marketing can build trust with customers and shape brand image.Companies can be more easily exposed when potential customers actively search for information. Long-term operations can increase relationships with customers and reduce costs.
Content marketing is the core key of a brand. The content delivered by a brand will directly affect the audience's perception of the brand.By using content marketing to attract "resonant" customers, the deeper the customer's understanding of brand information, the more trust they will gradually build up, and the company will be able to directly contact people who are really interested in its content, and generate good relationships with each other. Forward cycle.
Most companies can only achieve short-term performance improvement through traditional advertising. Once they stop advertising, their performance will immediately drop. Therefore, most bosses are often forced to spend a lot of advertising expenses on marketing budgets. However, through the layout of content marketing, not only can they Make your website have stable, long-term, and accurate traffic, which can reduce advertising costs in the long-term and increase gross profit margin.
If your company needs online marketing services, please call0800-003-191Or fill in the following contact form or use the official LINE (ID:@119m) Contact our company, our network consultant will actively contact you within 24 hours. After the information is confirmed, you can give away the Zhan Guoce 1,000 yuan stored value (only for corporate customers, the stored value can purchase all Zhan Guoce services, website (Except for registration services), in order to increase the voice of corporate customers’ online reputation, the ZhanGuo Policy provides a free brand corporate customer analysis and word-of-mouth marketing health diagnosis report (worth 15,000 yuan)